Who We Are

Badge with black, white, and gold colors celebrating Top Voice 2024 by Thinkers 360.

Global AI and cloud advisory, research and consulting firm that partners with clients to develop a digital first mindset, increasing business performance by building and using innovative AI and cloud solutions.

Providing Research on:

  • Digital experiences

  • Artificial Intelligence (Agentic and Generative AI)

  • Building a subscription business

  • Product led growth

  • Business transformation / digital first / AI first strategies

  • Customer advocacy and review strategy

  • Market expansion and building new markets

  • Service and high tech industries

  • Technology trends and innovations

With Coverage on:

  • Customer Experience (CX) & Customer Relationship Management (CRM)

    • Sales, marketing & customer service Technology

  • AI, Generative AI, Agentic AI & Business Automation

  • Subscription Management & Subscription Experience

  • Professional Services Automation & Project Management (PM)

  • Employee Experience (EE)

  • Enterprise Resource Planning (ERP)

  • Cloud Platforms

High tech leader, board chairman and software industry analyst. Michael is a published author, blogger, and thought leader on emerging trends in business software, artificial intelligence, digital transformation, digital experiences, and customer experience strategies and technology. In addition to Arion Research he currently is an advisor to G2, Chairman at LocatorX and board member at SpotLogic. Formerly he was the chief research officer at technology unicorn startup G2. Prior to joining G2, Mr. Fauscette led IDC’s worldwide enterprise software application research group for almost ten years. He also held executive roles with seven software vendors including Autodesk, Inc. and PeopleSoft, Inc. and four VC-backed technology startups.

@mfauscette@techhub.social

@mfauscette.bsky.social

www.linkedin.com/in/mfauscette

And meet Arion Research Mascot - Tonks Fauscette

A man with glasses, a beard, wearing a baseball cap and hoodie, taking a selfie outdoors with a black and white dog, both standing in front of a large tree on a sunny day.

Michael Fauscette

Founder, CEO & Chief Analyst